Toad Media

MEDIA RELEASE

Wednesday 14 March 2006

Broome Businesses Rally to Cane Toad Fight

The battle of cane toad versus Kimberley’s unique biodiversity is now fully in the public arena with the recent launch of a national advertising campaign. But a real fight could not be mounted without the efforts and support of Kimberley locals, according to the Stop The Toad Foundation.

“Right from the start, before we established this Foundation, the tourism industry representatives and community members from Broome to Kununurra were prepared to fight,” said Foundation board member Russell Gueho.

“I am heartened at the continued support from Kimberley businesses and people ready to assist with the fight against cane toads invading Western Australia.”

Mr Gueho has been thrilled at the response of the ‘$1000 from 1000 Businesses’ initiative that was released late last year. Cash donations are being contributed and the most recent donation was $1000 worth of equipment from Kingswood Marine in Broome that will go directly to those working on the frontline in Kununurra.

A GPS, EPIRB unit and safety equipment is essential in ensuring that toad eradication exercises by volunteers are safe, and accurate data on toad incursions can be recorded.

“The Foundation has been established to protect the whole of Western Australia against this invasive pest and a major part of our focus is to resource efforts at the frontline. Donations such as this are invaluable to us,” said Mr Gueho.

Bruce Bechly from Kingswood Marine said that although the toad frontline was 1000kms away from Broome it was an issue that will impact all residents of WA should they cross the border.

“It is important that we all get together to support initiatives to keep the toads out of Kununurra, Broome and the rest of the state. I hope the donation of this equipment will help in some way.”

The ‘$1000 from a 1000 Businesses’ initiative is seeking cash or in kind support from businesses statewide to help resource the ongoing battle against these alien invaders. For more information call Russell Gueho 08 9192 5275 or visit www.stopthetoad.com

Photo available on request from [email protected] - Bruce Bechly contributes a GPS and EPIRB unit to STTF’s Russell Gueho to help in the fight against cane toads.

Stop The Toad Foundation (Inc.) 2 Delhi St West Perth 6005 08 9420 7266

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